I’ve Spent 10 Years Working as a Marketer in Retail Chains and I’m Ready to Tell You About the Tricks You Fall for in Stores

Hi, everyone! My name is Pavel and I have spent more than 10 years in marketing in big retail chains and international companies. I know a lot of smart tricks that my colleagues use in order to make regular people buy a lot more than they actually need. Why do retail chains want you to have a bonus card, what “pink tax” is, and why everyone loves to collect stickers with discounts — you will find the answers to these questions in this article.